The next broadcast starts in...
You likely entered the massage profession because you have a burning passion for helping people and making an impact on the world around you. You want to literally touch the lives of the people in your community.
Unfortunately, most therapists never actualize that dream. Their practices never really meet their expectations. They don't have full practices. They struggle financially. Many end up working a second job outside the profession or working as employees in massage businesses that don't fully resonate with their values.
On the other hand there are therapists who have the practice of their dreams. They have the right number of clients and are working with the clients they want to work with. They are working when and where they choose and are more than satisfied with their income.
Yes, creating your dream practice is possible! And we've brought together a "dream team" to help you build the practice you've always wished for.
Your dream team will be your instructors and mentors for "Touch More Lives," a free online business symposium hosted by World Massage Conference. You'll be joining thousands of massage professionals from around the world who are coming together online from January 14th to 18th for a week-long journey of learning, inspiration and discovery. And it's all free! Register now to save your spot.
Is your practice growing by baby steps? Or maybe even dwindling? It's time to re-ignite your passion for your career and to gain the skills and confidence to make your future so bright that you gotta wear shades. Fortunately, life gives us natural reset points to select inspiring new goals. But if you think they follow the cycles of nature, think again. Here you’ll learn the secret marketing experts have known for ages: How to use the seasons of human nature to re-empower your practice so you can fulfill your innermost calling as a successful and generous therapist.
Sharon Desjarlais is a master-certified, award-winning coach for therapists who want to grow their practices into the fullest expression of their spirit. Since 1994 she has helped some of the world's leading modality developers expand their businesses, including Dr. John E. Upledger, Dr. Bruno Chikly, Paul Chauffour, Paul St. John, Jean-Pierre Barral and Suzanne Scurlock-Durana. Internationally recognized for teaching therapists how to package, price and promote their services with integrity and ease, Sharon has authored hundreds of articles on light-touch therapy and practice-building. She also co-authored several books, including Modalities for Massage and Bodywork and Complementary and Alternative Medicine in Rehabilitation. More info: SharonDesjarlais.com
If you tell prospective clients that “massage increases circulation, decreases pain, blah,blah, blah…”, you’ve got to STOP! That approach of communicating the benefits of massage is meaningless and makes people tune out. What’s the alternative? Storytelling! There is simply no more impactful way to grow your practice than through strategic storytelling. Great leaders, writers, teachers and coaches, recognize that human connection trumps facts and figures every time. In this fascinating presentation, you’ll discover how to meld stories with data-based information in a variety of ways to powerfully influence and engage prospective clients and to inspire them to use your services.
Eric Brown, known by many as the Grand Massage Poobah, has trained thousands of therapists at massage therapy colleges and through conference workshops. This noted massage business expert and founder of BodyworkBiz writes for massage journals internationally and is the author of the number one bestseller 60 Clients in 60 Days. He is a co-founder of World Massage Conference and Massage Therapy Radio. He has pioneered chair massage in Canada and has worked for a multitude of companies including IBM, Dell, Kelloggs, Levi Strauss, Amex, major hospitals, banks, law firms and financial institutions. More info: BodyworkBiz.com
You have transformed the lives of hundreds of people in your community who now feel their very best thanks to you. Now it’s time to ramp things up! Proudly own your role as a massage therapist as you learn practical strategies for leveraging local media to communicate your passion for healing, health, and happiness. You’ll also discover how to communicate with doctors and other healthcare professionals in order to help build credibility and profits. Get the skills you need to educate, empower, inspire people in your community and beyond while boosting your bottom line.
Margaret Wallis-Duffy is a massage therapist and clinic owner who specializes in pediatric massage. As one of Canada’s leading wellness experts, media outlets across Canada often call upon her expertise. She has appeared on numerous national TV shows, has had articles published in Canadian Living and Today’s Parent. and she has been chosen as the national media spokesperson for companies such as Loblaw Canada, Johnson & Johnson, Traditional Medicinals, and Boiron Laboratories. Today, she motivates countless others through producing and hosting her ultra-informative Web TV shows on her WoW New Media YouTube Channel and TV Cogeco. More info: wallisforwellness.com
Start the year off right by getting clear on what you want to have, do and be in your practice. This class will not only explore the reasons behind and steps for effective goal setting, but will also help you uncover and move past common roadblocks which could keep you from achieving your goals. By knowing what you want, you'll be better able to take the right steps to achieve it and save yourself wasted time, money, and effort.
Felicia Brown is the owner of Spalutions and provides business and marketing advice to massage, spa and wellness professionals. Felicia is a sought after public speaker, appearing at many national and international conferences. She is the author of Free & Easy Ways to Promote Your Massage, Spa & Wellness Business : Volume 1 – Getting New Clients (& Keeping Them!) and has written for numerous trade publications including Massage Therapy Journal, Massage Magazine, and Massage & Bodywork. More info: Spalutions.com
This class is for therapists who are skilled at getting brilliant clinical results, but have failed or struggled at making their business work as well as they know it can. Big massage companies want you to either work for pennies and this class will show you, you don’t have to do that. This class is for you if you’ve ever thought about throwing in the towel and getting a ‘real’ job, or if you're tired of making okay money but are exhausted and burned-out. By looking at your business in a completely new way and making some important shifts, you can turn your business into a wildly successful practice that satisfies your soul, and fills your heart and your bank account.
Irene Diamond is a well-loved massage business coach and mentor, and the "secret weapon" behind many of the world's most successful wellness businesses. As the founder of San Francisco, California's first wellness center she knows what it takes to run a thriving massage business. Irene is also the creator of Active Myofascial Therapy: The Diamond Method, one of the most fast-acting hands-on and movement based rehabilitation therapies for myofascial dysfunction and pain. Diamond is proud to be an inductee in the Massage World Hall of Fame. More info: IreneDiamond.com
Did you follow your passion into a massage career, only to find yourself stumped about how to actually build a successful practice? Rebecca Overson struggled for eight years, making costly mistakes, getting deeper in debt, perpetually wondering what she was doing wrong... until she eventually quit. When she came back, she built a successful six-figure massage practice almost overnight - without hunting down clients one by one. In this class, you’ll discover the five vital shifts she made to turn her business around and you’ll learn techniques and strategies that she used to turn your own practice into a soul-fulfilling business.
Rebecca de Azevedo Overson
Rebecca de Azevedo Overson, started her massage career in 1995 at the ripe age of 18. After quitting massage in frustration years later, she returned again in 2009 to create a successful multi-therapist clinic in Salt Lake City, Utah where she works as a Birth Doula, Maternity & Fertility Massage Specialist. She understands firsthand the challenges that therapists face and now helps others through her 8-week "Rock Your Massage Practice Academy" - a mentoring program to help therapists build a thriving practice. Join her Facebook Group: “The Art of Building a Successful Massage Practice”. More info: rebeccaoverson.com